Code Section

Food and Agricultural Code - FAC

DIVISION 22. MARKETING ADVISORY AND PROMOTIONAL AGENCY LAWS [63901 - 79902]

  ( Division 22 enacted by Stats. 1967, Ch. 15. )
  

PART 2. MARKETING ADVISORY AND PROMOTIONAL COUNCILS AND COMMISSIONS [64001 - 79902]

  ( Part 2 heading added by Stats. 1995, Ch. 727, Sec. 1.3. )
  

CHAPTER 5. California Avocado Commission [67001 - 67143]

  ( Chapter 5 added by Stats. 1977, Ch. 569. )
  

ARTICLE 1. Declaration and General Provisions [67001 - 67006]
  ( Article 1 added by Stats. 1977, Ch. 569. )

  
67002.  

Opportunity exists for continued growth and expansion of the industry, by creating new markets. The success of an expansion program is uniquely dependent upon effective advertising, promotion, and collection and dissemination of public information, since the creation of new markets is essentially a matter of educating and informing people of the use, nutritional value, and availability of avocados.

(Amended by Stats. 2015, Ch. 307, Sec. 1. (AB 958) Effective January 1, 2016.)