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AB-2783 Alarm company operators: advertisements.(2019-2020)

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Date Published: 05/04/2020 09:00 PM
AB2783:v98#DOCUMENT

Amended  IN  Assembly  May 04, 2020

CALIFORNIA LEGISLATURE— 2019–2020 REGULAR SESSION

Assembly Bill
No. 2783


Introduced by Assembly Member Medina

February 20, 2020


An act to amend Section 7599.44 of the Business and Professions Code, relating to professions and vocations.


LEGISLATIVE COUNSEL'S DIGEST


AB 2783, as amended, Medina. Alarm company operators: advertisements.
Existing law provides for the regulation and licensure licensure and regulation of alarm company operators by the Bureau of Security and Investigative Services within the Department of Consumer Affairs. Existing law requires an advertisement by a licensee soliciting or advertising the licensee’s business to contain the licensee’s name and license number as they appear in the records of the bureau. Existing law imposes monetary penalties of a $500 fine for the first violation and $1,000 for each subsequent violation. Existing law also imposes criminal penalties for violating these provisions.
This bill would apply the above-described requirement to each printed and online advertisement by a licensee. The bill would also require, if authorize a licensee that maintains an internet website, that to have any radio or television broadcast billboard advertisement by the licensee soliciting or advertising business, business direct potential customers to an easy-to-find “license information” page on the licensee’s internet website online landing pages for the license information required above. By expanding the scope of a crime, the bill would impose a state-mandated local program.
The California Constitution requires the state to reimburse local agencies and school districts for certain costs mandated by the state. Statutory provisions establish procedures for making that reimbursement.
This bill would provide that no reimbursement is required by this act for a specified reason.
Vote: MAJORITY   Appropriation: NO   Fiscal Committee: YES   Local Program: YES  

The people of the State of California do enact as follows:


SECTION 1.

 Section 7599.44 of the Business and Professions Code is amended to read:

7599.44.
 (a) Each printed or online Every advertisement by a licensee soliciting or advertising business shall contain the licensee’s name and license number as they appear in the records of the bureau.
(b) (1)If Notwithstanding Section 7030.5, if a licensee maintains an internet website, any radio or television broadcast or billboard advertisement by the licensee soliciting or advertising business shall may direct potential customers to an easy-to-find “license information” page on the licensee’s internet website the licensee’s online landing pages for the required information in subdivision (a).

(2)If a licensee does not maintain an internet website, any radio and television broadcast advertisement by a licensee shall comply with the requirements in subdivision (a).

(c) A violation of this section may result in a fine of five hundred dollars ($500) for the first violation and one thousand dollars ($1,000) for each subsequent violation.

SEC. 2.

 No reimbursement is required by this act pursuant to Section 6 of Article XIII B of the California Constitution because the only costs that may be incurred by a local agency or school district will be incurred because this act creates a new crime or infraction, eliminates a crime or infraction, or changes the penalty for a crime or infraction, within the meaning of Section 17556 of the Government Code, or changes the definition of a crime within the meaning of Section 6 of Article XIII B of the California Constitution.