15364.72.
(a) Prior to the establishment or funding of any new international trade and investment office, a proposed business plan for the office, which details all of the following, shall be submitted to the Technology, Trade, and Commerce Agency:(1) The clearly delineated geographical area to be served by the office, to be defined as the “region” to be served by the office.
(2) Actual and potential investment and tourism directed to the state from that region.
(3) Actual and potential export markets in the region for goods produced in the state, and type of goods categorized according to consumer sector and economic sector.
(4) Leading industries in the region.
(5) Existing federal trade offices, and municipal trade offices from the State of California, operating in the region that provide investment, tourism, and export promotion activities for the state in the region.
(6) Other states of the United States that have trade offices, or that have investment, tourism, or export promotion offices in the region.
(7) A cost-benefit analysis.
(8) Target export industry markets.
(9) Stated objectives, goals, and estimated outcome performance.
(10) A proposed budget, including a comparison to the budgets of other Technology, Trade, and Commerce Agency international trade and investment offices.
(b) The Secretary of Technology, Trade, and Commerce shall submit to the Legislature a written recommendation on any of the trade office proposals that the agency has identified from those submitted as showing merit for increased trade and investment with respect to the furtherance of the state’s export and international trade objectives.